What your people know rarely gets them chosen. What others see in them does.
What people read first, in order: eyes, face, smile, health, accessories, clothing, posture, gestures, virtual presence, attitude, voice, energy, charisma, diplomacy and ethics. What they conclude: honest, memorable, friendly, vibrant, tech-savvy, polished, confident, expressive, camera-ready, determined, approachable, driven, magnetic, fair and trustworthy.
Uncut. Unfiltered. Unmistakably live.
Put your audience in control of the invisible signals that decide
who gets noticed, who gets trusted, and who gets chosen.
It happens in seconds. Clients, talent, the room, all decide long before anyone weighs the facts. And most of your people never notice it happening.
Every day your people are instantly sized up, and every day most of them leave that verdict to chance. Power of Choice hands them the controls. Across the five dimensions that quietly decide who gets kept, followed, and chosen, Sylvie shows your people exactly how those judgments form, and how to engineer them on purpose, not by performing, but by closing the gap between who they are and how they’re seen. Perception that used to happen to them becomes something they intentionally shape.
Power of Choice is a leadership and sales keynote by Sylvie di Giusto, CSP, CPAE, a keynote speaker in the CPAE Speaker Hall of Fame. Built on her book The Image of Leadership, it shows audiences how perception forms across five dimensions (appearance, behavior, communication, digital and environment) and how to shape their executive presence and personal brand on purpose. Delivered as an immersive 3D experience or a traditional keynote, in person or virtually, in English or German.
3D immersive holographic experience
Needs a room that can go fully dark, a generous stage with a dark backdrop, enough ceiling height for the 3D setup, and a production team eager to make the magic happen.
Traditional keynote
If the room or the budget can’t support the immersive format, the identical keynote delivers beautifully on a regular stage and comes with worksheets that turn it hands-on and interactive.
Honestly? Nothing.
The Image of Leadership (including special industry and audience editions).
Holographic keepsake including a 14-module online course.
Preferred customer pricing available.
Five dimensions your people underestimate, and everyone else sees, feels, and judges.
What the room decides before you say a word.
How you make people feel, long after you leave.
Not just what you say, but what they actually hear.
Who you are when you’re not in the room.
The company you keep, and what it signals.
In their words, not ours.
Everyone walked out knowing they could do something different for the young people we serve.
The team is still talking about what Sylvie taught us.
She exemplifies the characteristics that she teaches.
Sylvie’s message about The Power of Choice reminds us it’s about all of these little things that we choose, and that is our footprint out there in the minds of our customers and employees.
In the landscape of the media today, The Power of Choice is a really, really powerful aspect. I loved seeing an experienced, dare I say somewhat cynical audience, really get taken in by this 3D experience.
After watching this presentation, I feel like I know more about the brain. I know more about biases. I know more about my role in amplifying my presence and amplifying my impact than I ever did before.
It made me actually understand how much I really need to change going forward.
Forever Human is about the human skills AI cannot replace. Power of Choice is about how those humans are perceived and chosen. Tell me about your audience and your theme, and I will recommend the one that fits.
Always. I build every keynote around your audience, your challenges and your event theme, never off the shelf. You can see how I do it on my customization page.
Most clients book 45 to 60 minutes.
Yes. Power of Choice is also available as a virtual keynote for online events.
Yes. The keynote is built on The Image of Leadership, which comes in special editions for industries from health care to technology, so every attendee can take it home.
A room that can go fully dark, a generous stage with a dark backdrop, and enough ceiling height for the setup. I bring the technology; your AV team handles the rest. If the room can’t support it, the identical keynote delivers beautifully on a regular stage. See how the 3D experience works.
I am based in Tampa, Florida, and I travel constantly. My keynotes take me to stages across the United States and around the world, so wherever your event is, I will be there.
Yes. I can emcee your program and deliver the keynote on the same stage, so one person carries your event from the first welcome to the last goodbye. See how I work as a professional emcee.
Reach out to my team through the contact page and share your date, location and audience. We will come back to you quickly.
