Sylvie di Giusto - #1 International Keynote Speaker

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DISCOVER YOUR FAIR ADVANTAGE

LEVERAGE YOUR UNIQUE SELLING POINTS
FOR WORK, BUSINESS. AND LIFE

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"What if all you needed to succeed you already possessed? Once in a generation, a book is published that will alter the course of your life. Sylvie di Giusto’s release of Fair Advantage is that book for this moment in time."

“Sylvie equips readers with a system for looking inward in order to effectively project personal value outward. Her approach will leave you inspired and fully prepared to tell the world your unique and powerful story—in the boardroom and beyond.”

"Anyone looking to make meaningful connections and tell the story of their unique selling proposition should read this book—I am confident they will see and feel the value of this tremendous experience!"

"This book provides a comprehensive framework for identifying and leveraging one's unique selling proposition, enabling readers to differentiate themselves from others and make a compelling case for why they are the best choice for the job."

"Sylvie takes the mystery out of why you need to learn to differentiate and pro-mote yourself in the marketplace, and more important, she shows you how to do it. "

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TUNE IN

Are you feeling stuck in your career? Are you not getting the recognition you deserve? Are you struggling to find your place in a world that seems to reward only a select few? Are you tired of feeling like just another face in the crowd? If so, Discover Your Fair Advantage is the book for you. Whether you are looking to negotiate a higher salary, land your dream job, or advance in your current career, Discover Your Fair Advantage provides the tools and mindset you need to succeed. With tips on increasing your visibility, identifying your unique selling points to articulating them with confidence, this book is an indispensable guide for anyone looking to thrive in today’s competitive world.

Enhance your professional visibility, allowing you to stand out in the workplace and be recognized for your unique assets.
Identify and leverage your unique selling points to showcase your distinct value to your organization.
Improve self-awareness, resulting in better decision-making and alignment with your professional goals.
Communicate your strengths and accomplishments effectively, leading to increased recognition and career advancement.
Develop a compelling professional brand that differentiates you from competitors and attracts opportunities.
Overcome self-sabotaging behaviors, boosting your confidence and ability to excel in your career.

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THE IMAGE OF LEADERSHIP

HOW LEADERS PACKAGE THEMSELVES
TO STAND OUT FOR THE RIGHT REASONS

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The Power of Your Image from The Image of Leadership

The Power of Your Image
Science of First Impressions
Lasting Impressions
Confirmation Bias
Your Professional Imprint
Appearance matters
Common Mistakes
Recovering from a Mistake
Self-Confidence
Standing Out
Consistency

TUNE IN

The Image of Leadership is the result of Sylvie’s journey through two career paths: one as a human resources professional and the other as a personal branding expert. The title reflects the reality that everyone should acknowledge: true leadership manifests itself in ways that are both seen and unseen. This book will take you step-by-step through the development of your professional imprint. The focus will be on what people perceive about you—with an emphasis on your appearance and image. It is written to be concise, easy to read, and entertaining for leaders at all levels.

Develop a strong, authentic leadership presence that aligns with your personality and career goals.
Master the art of making a powerful first impression within the crucial 7 seconds window.
Understand the impact of your appearance on your perceived leadership abilities.
Learn from real-life examples of successful leaders, CEOs or politicians to fine-tune your image.
Leverage research-based insights and expert advice to strategically craft your professional image.
Discover how to avoid common pitfalls that can diminish your leadership potential and undermine your professional imprint.
Gain practical tools and techniques to manage your impression consistently and effectively in a variety of professional settings.

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MAKE ME FEEL IMPORTANT

REPROGRAM YOUR EMOTIONAL INTELLIGENCE
TO CREATE WORLD-CLASS CUSTOMER RELATIONSHIPS.

A powerful guide that dives deep into the five cornerstones of emotional intelligence: visual, behavioral, communicational, digital, and social intelligence— the crucial elements that help you understand, empathize, and instantly connect with your customers, enabling you to create memorable and meaningful experiences.

“Make Me Feel Important” shifts the focus back to what truly matters: making customers feel valued and appreciated. By harnessing the power of emotional intelligence, you’ll not only foster customer loyalty but also transform your company into a customer-first entity.

Get ready for a customer-centric revolution! This fall, “Make Me Feel Important” will be landing on bookshelves near you, ready to transform the way you connect with customers and redefine your approach to customer relationships.

Master the five cornerstones of emotional intelligence to build stronger customer relationships.
Develop a customer-first mindset that sets your business apart from the competition.
Improve customer loyalty by consistently making customers feel valued and important.
Learn practical strategies for creating memorable customer experiences that lead to repeat business.
Strengthen your professional reputation by demonstrating exceptional customer care.
Boost your sales and revenue by building genuine connections with your customers.

Looking to make a lasting impression at your next event?

Why not incorporate Sylvie’s books at exclusive customer pricing? Your attendees will appreciate the valuable insight and guidance they provide. Gift your attendees with a memorable and insightful resource that keeps the conversation going to boost your event’s impact. Get in touch with my superb team at CMI and let’s create an extraordinary experience together!

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