Every sales interaction is an opportunity to build trust, establish rapport, and create lasting client relationships. From the first conversation with a prospect to the final handshake on a deal, sales professionals rely on their ability to connect authentically, address client needs, and inspire confidence. These interactions are at the heart of sales success, shaping how prospects and clients perceive your organization and its value.
But who equips sales professionals to excel in these high-stakes moments with clarity, confidence, and purpose? Sylvie di Giusto, a renowned keynote speaker for sales conferences, empowers teams with The Power of Choice, her signature decision-making framework.
Whether seasoned sales executives, account managers, business development specialists, or front-line representatives, participants gain the tools to manage perceptions, make intentional choices, and achieve the best outcomes for their prospects, clients, and sales success.
In sales, the relentless demands of engaging prospects, meeting client expectations, and navigating competitive markets can leave professionals operating on autopilot, with little time for intentional decision-making. Yet, in these daily interactions, small choices can significantly shape how prospects and clients respond and engage. When sales professionals act with intentionality, they unlock the full potential of their connections. Prospects feel valued and understood, clients develop trust and loyalty, and deals are executed with precision and confidence. The entire sales process becomes seamless, impactful, and rewarding.
With Sylvie di Giusto’s Power of Choice framework, sales professionals learn to navigate challenges thoughtfully, embrace intentional decisions, and transform their client interactions into thriving relationships that drive results and enhance reputations.
As a professional speaker who has worked extensively with sales teams across industries, Sylvie di Giusto understands the unparalleled importance of human interaction in this field. Through her collaborations with top sales organizations and professionals, she has gained key insights into the challenges and opportunities that define the dynamic world of sales.
Preferred customer pricing for bulk purchases is available for conference planners.
Sales professionals operate in an industry where trust matters, competition is fierce, and every interaction has the potential to shape client relationships and drive results. Sylvie di Giusto’s Power of Choice Framework™, rooted in her bestselling book, now reimagined as The Image of Leadership in Sales, provides the foundation for navigating these challenges with clarity and purpose.
Drawing from her cutting-edge research and actionable insights, Sylvie’s keynotes empower sales professionals across all sectors, whether fostering trust in direct client meetings, delivering persuasive presentations, managing long-term accounts, or navigating high-stakes negotiations. Tailored for audiences at any stage of their career—from aspiring salespeople to seasoned executives—her engaging presentations guide participants to refine their professional identity and transform client interactions into impactful outcomes through five critical cornerstones.
The uniform consensus among my team is that Sylvie is the best speaker they have had – ever. I couldn’t agree more.
Participants that attended her workshop are still discussing what they learned and took away from her session.
You are a superstar! I have never seen such a performance on stage. It was something really special for everyone!
We’ve all heard the saying, “Don’t judge a book by its cover,” but in sales, first impressions can make or break trust and credibility. Sales professionals are constantly being evaluated—whether meeting prospects, delivering presentations, or closing deals. The way they present themselves visually—through attire, grooming, and overall presence—directly impacts how prospects and clients perceive their confidence, professionalism, and trustworthiness.
For sales teams, understanding and harnessing the power of visual cues isn’t just about appearance—it’s about creating influence and connection. By refining their professional presence, sales professionals can establish immediate trust, strengthen their credibility, and leave a lasting impression. This intentional approach ensures their interactions are impactful, paving the way for stronger client relationships and greater sales success.
Your sales team will uncover the hidden influence of visual cues and learn how to project confidence and credibility in every client interaction. By refining their professional appearance and presentation, they’ll strengthen trust, build meaningful relationships, and leave a lasting impression that drives success.
We often don’t know what drives someone’s behavior—it could be a high-pressure sales quota, a difficult prospect, or even something as routine as a frustrating commute. Sales professionals regularly interact with clients and colleagues who may be influenced by unseen stressors or triggers. Behavioral intelligence equips them to look beyond surface reactions, remain composed under pressure, identify underlying motivations, and adjust their responses to foster productive and meaningful client interactions.
Mastering behavioral intelligence is a game-changer for sales teams. It empowers them to not only understand their prospects’ needs and responses but also recognize their own behavioral patterns, attitudes, and triggers. By developing self-awareness and addressing unconscious drivers, sales professionals can approach challenges with intention, build stronger client relationships, and leave positive, lasting impressions that drive results.
Your sales team will gain a deeper understanding of the underlying drivers behind their own and their clients’ behaviors, empowering them to respond thoughtfully rather than react impulsively. With this heightened awareness, they’ll build trust and foster stronger, more productive relationships that enhance sales outcomes.
Communication isn’t just a two-way street—it’s a multi-layered exchange where words are just one piece of the puzzle. Active listening, facial expressions, gestures, tone, and even silence contribute to how sales professionals are perceived by prospects and clients. Whether pitching a product, negotiating terms, or collaborating with team members, sales professionals must ensure that their verbal and nonverbal communication align to deliver a clear and compelling message.
Communicational intelligence equips sales teams to synchronize their emotions with their outward expressions, projecting confidence, clarity, and empathy. This alignment eliminates mixed signals and allows their message to resonate powerfully with clients. By mastering these communication skills, sales professionals can foster trust, create impactful interactions, and ultimately close more deals with authenticity and influence.
Your sales team will elevate their verbal and nonverbal communication skills, ensuring their internal intentions align with their external expressions. By mastering impactful communication, they’ll build stronger connections, inspire client confidence, and deliver clarity in every interaction, driving success in every sales opportunity.
In sales, online interactions often shape a prospect’s impression before any face-to-face meeting occurs. A single poorly worded email, hasty response to a review, or unprofessional LinkedIn post can erode trust, damage credibility, and jeopardize potential deals—all with a few clicks. From responsiveness and tone to accuracy and behavior, every digital interaction contributes to how clients and prospects perceive your sales professionals.
Digital intelligence empowers sales teams to approach their online communication with care, professionalism, and strategic intent. Whether responding to inquiries, engaging with prospects on social media, or leading virtual presentations, a deliberate approach ensures digital interactions build trust, enhance reputations, and open doors to opportunities. By aligning their digital behavior with your organization’s values, sales professionals can strengthen client relationships, project credibility, and amplify their influence in today’s hyper-connected marketplace.
Your sales team will learn to navigate the digital landscape with intentionality, making choices that safeguard and elevate their online reputation. By fostering a professional and credible digital presence, they’ll build trust, strengthen client relationships, and enhance their influence across all virtual interactions.
Social connections often reflect core values, shaping and influencing both decisions and behaviors. For sales professionals, these relationships directly impact their ability to build trust, collaborate effectively, and establish meaningful connections with clients, colleagues, and prospects. By surrounding themselves with individuals who align with their goals, boost their confidence, and inspire their actions, sales teams foster resilience and create stronger, more productive client relationships.
Family, friends, and professional networks influence not only how sales professionals perceive the world but also how clients and prospects perceive them. Social intelligence equips sales teams to evaluate their networks and ensure they align with their values and objectives. By harmonizing their personal and professional relationships, sales professionals can enhance their credibility, strengthen trust, and create lasting impressions that drive sales success.
Your sales team will recognize the impact of their professional networks and learn to nurture connections that reflect their values and goals. By building purposeful relationships, they’ll boost confidence, foster collaboration, and achieve meaningful outcomes for their clients and organization.
Rebecca Clark
For SPEAKING INQUIRIES
“While Sylvie is jetting to the next city, inspiring audiences on stage, or brainstorming her next big idea, I’m the glue holding it all together. Got questions? Reach out—I’ve got you covered!”
For immediate response to your inquiry, please fill out the form, or email me at [email protected]. Or you can call me at +1-403-398-8488.
