While some customers may save for lifetime to see the world’s premier destinations, others may travel daily for work or business. Other customers may live near tourism hot spots. No matter the reason behind the trip or where they are headed, a person’s first and lasting impression of a destination, the way they got there, and the accommodations they booked will all create impacts.
Customers often experience traveling as a process they want to enjoy fully. They feel that those involved in the process should take care of them as if they were the only client present. Evidently, this is a difficult task. With a strong focus on travelers and their needs, assumptions, and expectations, professionals can establish an exceptional personalized and human-centered experience for everyone who crosses their path.
The traveling experience is highly emotional, and rational thinking is often lacking for customers. Professionals in these industries help customers forget about their worries and frustrations back home. Customers experience life in a different way. They experience places, cultures, cuisines, traditions, and ways of living they would usually not be exposed to at home. Hence, travel is an invaluable, emotional, and unique customer experience.
In this industry, first impressions are crucial whether we are booking flights, booking accommodations, planning itineraries, greeting an airport guest, facilitating tours and activities, or providing transportation. To ensure these interactions fulfill customers’ expectations, it’s essential that professionals in this field understand how first and lasting impressions can be powerful, how contradictory assumptions affect those they work with, and how to change assumptions for more empowering interactions and a premium travel experience.
By becoming more aware of assumptions about travelers based on their age, gender, race, or socioeconomic status, professionals in this industry can better tailor their services to meet the travel needs of different types of customers and give them an unforgettable travel experience.is